95% of our decisions are emotional.
Estanislao Bachrach is a Neuroscientific from Harvard and we were asked by his team to develop the new images for a new book about emotional intelligence.
For the still campaign we decided to create one bust for each emotion. The relation between primitive thinking and ancient glorification.
Concept and Art Direction: Ezequiel Pini + Andres Reisinger for Six N. Five
Dop & Ph TaTu Garcia
Styling: Pamela Martinelli Milva Russo
3D: Ezequiel Pini
Make up art: Patricia Julio
Assistant: Pfeiffer Romina
Post: Ezequiel Pini + Tuco Studio
Photo assistant: Alan Roskyn
Special thanks to Struka.
Comissioned by Tatu Studio , Pamela Martinelli & Milva Russo